GET HOT
Tequila
“Above and beyond, Little Rumble was creative and on point when we had no true branding standard or direction for them to follow. What they delivered has been our North Star for video moving forward. ”
INDUSTRY
Food & Beverage
DATES
January 2025 - March 2025
DELIVERABLES
1 Hero Spot
2 X Social Videos
Background
You’ve probably never heard of Get Hot Tequila which was started in 2017 by John Vasicheck who saw a gap in the infused liquor marketplace: very few tequila infused options.
Challenge
As a small, independent brand with little name recognition and no parent beverage company, Get Hot needed content—but didn’t have the big marketing budgets of larger competitors. With summer approaching, they had to quickly test a few creative options to boost awareness and drive sales.
Solution
Little Rumble was tapped to be a one stop shop - concepting 3 different looks that remained on-brand, shooting product in their studio in a one-day shoot and executing post production. And all this had to be done in a span of 3 weeks.
Results
Impressions
4.2M
Reach
1.8M unique users
Engagement Rate
6.4% (↑ 75% vs industry avg)
Video Completion Rate
52% (for 15-sec ad)
Click-Through Rate (CTR)
2.9%
Paloma
BroadcasT
SHOTS
Social
PHOTOGRAPHY
